new & noteworthy

CatEye Partners With NetRush To Increase Customer Value On Amazon Marketplace

CatEye, the leading manufacturer of bicycle computers, lights, and reflectors, recently announced an exclusive partnership with NetRush. As a company, NetRush is honored to be working with a brand as innovative and committed to their customers as CatEye. CatEye was founded in 1954 in Osaka, Japan....
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Leatherman Releases “Tool Tales,” a New Video Series

Leatherman, the world’s largest manufacturer of high quality multi-tools, has announced a new video series titled Tool Tales. The series showcases true stories submitted by Leatherman tool owners, retold on screen. Leatherman has released their first video, Icebreaker, which can be seen below: In...
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Alaffia: Empowering Togo, Entrepreneurship, and Women in Business

By Connor Parsons Photos by Sarah Thurman Alaffia may just be the most forward thinking skin care manufacturer; their overarching company goal is to alleviate poverty and encourage gender equality, particularly in Africa. "I will return to the United States in early April with four of our top...
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Change Management or Crisis Management – The Choice is Yours

Ecommerce, and particularly Amazon, is fueling conversations about the future of retail. That future is being shaped in part by a larger digital transformation that has been underway for some time, affecting how products, information, and money flow through evolving supply chains to meet consumer expectations.

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Leatherman Releases “Tool Tales,” a New Video Series

Leatherman, the world’s largest manufacturer of high quality multi-tools, has announced a new video series titled Tool Tales. The series showcases true stories submitted by Leatherman tool owners, retold on screen. Leatherman has released their first...

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Employee Spotlight: Claire Warnick

Claire is the NetRush HR Representative in Erlanger, Kentucky, and spent last week visiting our HQ in Vancouver, Washington. While she wasn’t able to take care of her three cats (Frodo, Izzy, and Lucy) during the week, she absorbed a lot of Vancouver-specific...

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Vancouver Business Journal Announces Growth Award Nominees

The Vancouver Business Journal has announced the finalists for the 2017 Business Growth Awards. Their annual awards program recognizes start-ups, innovators and growing businesses located in Clark, Cowlitz and Skamania counties. NetRush is honored to be a finalist in...

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Is Mobile Commerce the New Ecommerce?

The word "smartphone" at one point was an appropriate name, but they’re not just ‘phones’ anymore. We use them to browse, buy, socialize, get information, send information, kill time, and do business. And, of course, make the occasional call. With 2.6 billion mobile...

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Monthly Recap: March

And just like that, March is a wrap. After a month-long stretch of changes, conferences, and competitions, we're still not slowing down. The Big Stuff We began the month by announcing our new processing facility in Hebron, Kentucky. The new space has five times the...

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Paul Stamets: Saving Bees (and the Universe)

The Moore Theatre in Seattle, Washington was filled with fervent Paul Stamets fans last Wednesday, March 29. Stamets is a renown mycologist and mushroom expert, as well as the founder of Fungi Perfecti and Host Defense. A wide range of demographics, ranging from...

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You’re Invited: Live Ecommerce Webinar On April 11

Mark your calendars. On April 11, NetRush CFO Chris Marantette will be joining business expert Gene Marks (of The Washington Post and Entrepreneur) and ecommerce founder Scott Jordan (of SCOTTeVEST) for a live, interactive webinar. The trio will be discussing the long...

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Employee Spotlight: Brand Analyst, James Pieterse

There are many unsung heroes at NetRush, doing amazing work behind the scenes for our brands, providing invaluable insight and driving strategy. A platform as big as Amazon requires a team of savvy, driven individuals -  which brings us to today’s employee spotlight,...

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Between Two Categories: A Conversation With Two Brand Managers

Here’s a fun fact: we don’t have any clients. The brands we work with are our ‘partners’, because it’s not a traditional client-agency relationship. We do more than ship boxes and sell products; we pride ourselves on being able to use the Amazon channel to tell a...

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How to make inclusion part of a growing company

By NetRush Social Media and Editorial Coordiator, Connor Parsons.  Originally published by Vancouver Business Journal How does a growing company stay true to its culture and employees when success brings swift, constant changes to the workplace? While much of a...

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2017 Expo West Recap

Natural Products Expo West saw record numbers in 2017, bringing over 80,000 attendees and 3,100 exhibiting companies to the Anaheim Convention Center. Our team set off last Thursday for a full weekend at the show, taking in as much of the magic as possible. Now that...

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Steve Klinetobe Joins NetRush as Executive Creative Director

The team at NetRush is excited to announce that Steve Klinetobe will be joining our ranks as the Executive Creative Director. Steve brings a wealth of experience and creative prowess to the NetRush studio, where he’ll be leading our highly motivated content department.

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NetRush At Natural Products Expo West, 2017

Natural Products Expo West is upon us. This Wednesday, March 8 signals the start of the nation's largest annual gathering of natural, organic and health-centered brands. Which means that it’s time to put on your comfiest walking shoes and get ready for a long weekend...

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NetRush Monthly Recap: February

Hard as it is to believe, February is a wrap. A lot happened - and it all happened fast. Before we get too far ahead, we’re taking a moment to recap the biggest news, updates, and features from the month.  NetRush Insight EDELRID and NetRush celebrated one year...

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What Role Does Amazon Play In The Buyer’s Journey?

The customer journey is how people become aware of, evaluate, and purchase new products or services. The rise of eCommerce has forced brands and businesses to rethink how, when, and why people choose to buy from them. In the midst of this change, Amazon has asserted itself as a force for disruption and change.

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NetRush Celebrates One Year with Nutcase

Nutcase injected fun into helmet design when the brand started making products that fit people’s personalities as well as their heads. The creativity and flair that goes into every helmet is unmistakable. A true brand of Portland, Oregon, Nutcase represents the quirky, dedicated, and proud biking community of its home city.

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Employee Spotlight: Sara Davis

In three words, Sara Davis is “the cat’s meow,” according to Digital Marketing Manager, Jordache Perozzo. In fact, she has two cats named Lola (after The Kinks song) and Dolly (after the Louis Armstrong song). As a vital member of the NetRush team, we decided to delve...

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Amazon Lowers Its Free Shipping Minimum To $35

Last weekend, shortly before President's Day sales commenced, Amazon lowered its free shipping minimum rate for non-subscribers to $35. The change wasn’t advertised or formally announced; publications like Fortune, Forbes, and The Verge broke the news for them. With...

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4 Steps to Creating Better Amazon Content

Why do you choose to shop on Amazon? Fast delivery? Unlimited options? Reliable customer reviews? All of the above? Amazon as a marketplace has grown to be relevant in the lives of more individuals than not. Amazon Prime, the $99 per year premium service, is in the...

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NetRush Attends Portland State University Career Fair

NetRush will be attending Portland State University's career fair this upcoming Wednesday. We are looking to expand our team of brand managers, and are seeking talented individuals with fresh perspectives. On Wednesday, two of our top brand managers, Shawn Fenton and...

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